Updated: Nov 20, 2020
How you can avoid being just another piece of paper in the stack
Resumes are the 2020 equivalent of beepers. They're outdated, they all look the same, and they don't really give you any useful information. If you're trying to get an interview with a beeper on your hip you're never going to get noticed by the right people; or, worse, you'll get noticed for the wrong reasons.
We all know that a referral is the best way into a new company, but we only have so many connections. If you're doing the legitimate work of finding a job (i.e. researching companies and sending out resumes every single day) you need to find a way to differentiate yourself from the pack.
Most people face two primary challenges in differentiating their resumes from the stack of competing applicants:
You have experience, but your experience is really no different than everyone else that is applying for the job
You have little or no experience, and you're wondering how you establish yourself as competent and knowledgeable
Whichever camp you're in, the answer is the same. If you don't have a personal brand you're just another generic product on the shelf. You must defined yourself by a body of work and a crafted narrative that tells the story of why you're the right person for the job. This is the story that gets you in the door. This is the way you have to compete everyday, but especially in 2020 when there are so many unemployed people gunning for a small number of jobs.
Whether you have an upcoming meeting and you need a quick hour or two to get some key questions answered or you want to make the move to take control of your personal brand, we're here to help. Check out our services page to learn how we can help you build your personal brand in only 3 days. It's an investment that will pay off for the rest of your professional career.
Founder, Strategic Job Finder